The company unveiled the Xbox One, a next-generation entertainment console that promises to be the one system households will need for games, television, movies and other entertainment. It will go on sale later this year.
The console was demonstrated Tuesday at Microsoft's Redmond, Wash., headquarters using voice control to seamlessly switch back and forth between watching live TV, listening to music, watching a movie, browsing the Internet, as well as simultaneously running apps.
Microsoft executives touted the Xbox One as a replacement for the set-top box from your cable provider. It has its own guide and you can change channels by voice command.
Senior Vice President Yusuf Mehdi demonstrated how the console switched quickly between channels after saying show names like "Mary and Martha" or "Watch MTV." His voice command of "What's on HBO?" brought up the channel guide for HBO.
"No more memorizing channels or hunting for the remote control," Mehdi said.
The interface for the TV goes well beyond the functionality in Nintendo's Wii U, which still requires users to press buttons to change the input source on the TV. Xbox One seamlessly switched between games, movies and TV shows with a single voice command.